Looking to earn money with YouTube? First, grow your audience! The key ingredients for a profitable YouTube channel are a loyal, engaged community and a steady stream of great videos. Most creators find that before you can earn money with your channel, you first need to grow your audience and make consistent videos that you enjoy and your viewers love to watch.
Once you have videos and viewers, get with the program! All YouTube creators can apply to join the YouTube Partner Program as long as it is available in your country. After you hit 1,000 subscribers and 4,000 watch hours in the previous 12 months, you can apply!
Getting Started:
Step 1: Setup a channel and apply to join the YouTube Partner Program. Remember - Your channel must have 4,000 watch hours in the previous 12 months & 1,000 subscribers before your application to join the YouTube Partner program will be reviewed. Learn more.
Step 2: Connect your YouTube channel to an AdSense account in order to earn money and get paid for your monetized videos.
Step 3: Review the kinds of videos you can monetize and the different ad formats.
Step 4: Select “monetize with ads” for your videos and choose which ad formats and videos you want from the YouTube Studio app and in video manager.
Step 5: Make videos your subscribers love to watch!
Ads
Once you’ve enabled monetization (and hopefully enabled all formats to maximize revenue!), ads can run on your videos. Keep in mind:
YouTube connects your channel to paying advertisers so you can focus on what you do best: creating. In most cases, you get paid when viewers watch ads.
You can also earn money from YouTube Red subscriptions. YouTube Red members pay a recurring fee for special benefits like watching YouTube videos without ads. The amount you earn from YouTube Red is calculated based on how much time members spend watching your content compared to other content.
Other ways of making money on YouTube
If you’re already making money with ads on your videos and have an established audience you could look into:
Working with brands: Brands and ad agencies are always looking for ways to promote their products and services. Brands may be eager to work with creators when the target audience for their product is similar to a creator’s channel audience. No need to be shy if you’ve got a few thousand subs, take charge and prepare a pitch to a brand or advertiser -- think of it like a collaboration! Learn more.
Merchandising: Having merchandise made -- stickers, clothing, or other branded products -- can strengthen your brand and help you spread the word. Try using merch cards or annotations in your videos to help your fans find your stuff.
Crowdfunding: Crowdfunding is when a community of fans contribute money to your project. You can raise funds to help support your channel by launching an external crowdfunded campaign.
Events: Build an even stronger community by going to see them! Schedule live appearances in places where your audiences are most vibrant and engaged. In addition to meeting your fans in person, you’ll likely gain opportunities to sell merchandise or tickets to your event.
Tip: Use interactive cards to funnel viewers to your merchandise page or crowdfunding sites.
You now have more ways to potentially earn money with your videos, your community, and advertisers or brands. Think about where you are in your YouTube journey and create a blueprint for earning money that best fits you and your audience.
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